Tulum Mexico What to Do: Your Ultimate Guide to Beaches, Cenotes, and Mayan Ruins

The Yucatán Peninsula of Mexico is a treasure trove of experiences, boasting pristine Caribbean coastline with white sand beaches and turquoise waters, alongside a lush tropical jungle interior. Unlike destinations focused solely on beach relaxation, this region offers a blend of adventure and tranquility, perfect for travelers seeking more than just sunbathing.

About two hours south of the bustling resort city of Cancun lies Tulum, a destination that exchanges large all-inclusive resorts for a more intimate, boutique hotel scene with a distinctly bohemian vibe. Tulum often evokes strong opinions, with some visitors proclaiming it a uniquely beautiful, exotic, and spiritual escape – often drawing comparisons to Bali. Others find Tulum overrated, citing its rapid growth in popularity over the past decade, which has brought both exciting new opportunities and some growing pains, setting it apart from other parts of Mexico.

After spending nearly a month working remotely from Tulum, I can attest to the validity of both perspectives. Tulum is truly unique. From its stunning beaches to the mysterious jungle, the refreshing cenotes, and the ancient Mayan ruins, I was completely enchanted. However, the increasing traffic, the high-end, almost New York-level restaurant prices (though the food was undeniably delicious), and the prevalence of Instagram-centric aesthetics, while visually appealing, could sometimes feel a bit overwhelming.

Despite these nuances, I believe there’s a right way to experience Tulum, and its undeniable allure makes it a destination worth exploring. Based on my extended stay, I’ve curated a guide featuring my favorite activities and experiences, creating an itinerary that balances adventure and relaxation for your first visit.

Continue reading for a comprehensive one-week guide to Tulum and its surrounding wonders!

RELATED: Everything You Need to Know Before Visiting the Yucatán

Day 1: Embrace Tulum Beach Vibes

Alt text: Woman sitting on white sand beach under a palapa in Tulum, Mexico, enjoying the tranquil atmosphere.

Tulum consistently ranks among Mexico’s finest beaches, renowned for its powdery white sand, swaying palm-lined shores, and calm, pastel-colored waters. Your first day in Tulum should be dedicated to unwinding and soaking up the beach atmosphere. Find your perfect spot on the sand, order a refreshing cocktail or a cold cerveza, and let the Tulum beach vibes wash over you.

There are generally three main ways to experience Tulum’s beautiful beaches:

Option 1: Indulge in a Tulum Beach Hotel Stay

Tulum’s beachfront is lined with hotels and resorts offering direct or “private” beach access. These accommodations are generally more expensive than options in Tulum town or other areas, but if your budget allows, even for a night or two, waking up to the sound of the waves and being steps from the ocean is an unparalleled experience. Beachfront hotels provide amenities like beach chairs, umbrellas, and towel service, enhancing your beach relaxation.

For hotel recommendations, see the “Where to Stay in Tulum” section at the end of this guide.

Option 2: Explore Tulum Beach Clubs

If a beachfront hotel isn’t in your plans, Tulum’s beach clubs offer a fantastic alternative. Beach clubs provide access to the beach with varying levels of service and amenities. Typically, you’ll pay an entrance fee or have a minimum consumption requirement, which grants you access to beach chairs, umbrellas, restaurants, and bars. Beach clubs can range from laid-back and bohemian to chic and upscale, catering to different preferences. Some popular and well-regarded beach clubs in Tulum include:

Papaya Playa Project: Known for its bohemian-chic atmosphere, beachfront cabanas, and regular events.
Nomade Tulum: Offers a holistic and eco-conscious experience with a focus on wellness and community.
The Beach Tulum Hotel: Features a lively atmosphere, comfortable beach beds, and a popular restaurant and bar.
Mia Restaurant & Beach Club: Offers a sophisticated ambiance with delicious food, cocktails, and stunning ocean views.

Option 3: Discover Tulum’s Public Beaches (North Playa)

Alt text: Woman smiling and enjoying the sunset on a public beach in Tulum, Mexico, showcasing the relaxed beach atmosphere.

For a more relaxed and budget-friendly beach experience, head to Tulum’s public beaches, also known as North Playa. These beaches offer the same stunning white sand and turquoise waters as the hotel zone but with a more local and laid-back atmosphere. Bring your own towel, snacks, and drinks, and find your perfect spot to soak up the sun. Popular public beaches in Tulum include:

Las Palmas Public Beach: Located furthest north, often quieter and less crowded.
Playa Paraiso: Beautiful beach, often considered one of the most picturesque in Tulum, near the Tulum ruins.
Playa Ruinas: Situated directly below the Tulum Mayan ruins, offering unique views and photo opportunities.

Day 2: Dive into Cenotes and Tulum Town Exploration

After a day of beach relaxation, Day 2 is perfect for exploring another of Tulum’s natural wonders – its incredible cenotes – and immersing yourself in the local culture of Tulum town.

Cenote Adventures in Tulum

Alt text: Woman wearing snorkel gear swimming in the crystal-clear waters of Cenote Dos Ojos, Tulum, Mexico, highlighting the cenote’s clarity.

Alt text: Woman swimming in Cenote Calavera, Tulum, Mexico, showing the unique jump-in entrance of this sunken cenote.

Alt text: Woman carefully climbing down the wooden steps to enter Cenote Dos Ojos, Tulum, Mexico, illustrating the access to this underground wonder.

No guide to Tulum is complete without highlighting the awe-inspiring cenotes of the Yucatán Peninsula. Cenotes are natural sinkholes, underground caverns filled with crystal-clear freshwater, formed by the collapse of limestone bedrock. They were sacred to the ancient Mayans and offer a unique and refreshing swimming experience.

Tulum is surrounded by numerous incredible cenotes. Visiting at least one or two is a must-do during your trip. Each cenote has its own unique characteristics, from open-air pools to cave systems perfect for snorkeling and diving. Some popular cenotes near Tulum that are highly recommended include:

Dos Ojos Cenote: (Two Eyes Cenote) Famous for its two interconnected cenotes, excellent for snorkeling and diving in its extensive cave system.
Gran Cenote: Beautiful open-air cenote with clear turquoise waters, perfect for swimming and snorkeling, known for its picturesque setting with lily pads and turtles.
Cenote Calavera: (Skull Cenote) A smaller, sunken cenote, known for its adventurous jump-in entrance and unique, intimate atmosphere.
Zacil-Ha Cenote: An open-air cenote great for families, with shallow areas for swimming and ziplines for added fun.
Casa Cenote: A long, river-like cenote surrounded by mangroves, ideal for swimming and kayaking, connecting to the ocean.
Cenote Carwash (Aktun Ha): A larger, more open cenote, excellent for swimming and less crowded than some others, with diverse plant and fish life.
Casa Tortuga Cenotes: A park with four different cenotes to explore, offering variety in one location.

When visiting cenotes, expect to pay an entrance fee, and often an additional fee for cameras or drones. The time spent at each cenote can vary, typically ranging from 45 minutes to two hours depending on its size and your activities. Remember to bring biodegradable sunscreen and insect repellent to protect the delicate ecosystem of the cenotes.

Explore the Charm of Tulum Town (Pueblo)

After your cenote adventure, venture into Tulum town, also known as Tulum Pueblo. Tulum town and the beach area are distinct zones, located approximately 20-45 minutes apart by car or bicycle. While the beach zone is known for its glamorous, bohemian chic and higher prices, Tulum town offers a more relaxed, local, and budget-friendly atmosphere.

Tulum town is a great place to wander, explore local shops, and enjoy authentic Mexican cuisine and cocktails at more affordable prices than the beach zone. Stroll along the main street, Avenida Tulum, browse artisan shops, and soak in the local culture.

For dining in Tulum town, consider these recommended spots:

Bonita: Known for its delicious and affordable Mexican dishes, casual and friendly atmosphere.
Burrito Amor: Popular for its tasty and generously sized burritos, a great spot for a quick and satisfying meal.
Palma Central: A vibrant food truck park offering a variety of cuisines, from tacos to pizzas, with a lively atmosphere.

TIP: To experience the best of both worlds and manage your budget, consider splitting your accommodation between the beach zone and Tulum town. Staying in town can be significantly more affordable, allowing you to splurge on beachfront experiences when desired. During my month-long stay, I divided my time to experience different facets of Tulum: starting in Aldea Zama (a developing area between town and beach), then a week on the beach, followed by a week in Tulum town (where I even enjoyed a private villa with a plunge pool!), and finally exploring other parts of the Yucatán Peninsula.

Day 3: Immerse Yourself in the Sian Ka’an Biosphere Reserve

Alt text: Woman on a boat exploring the mangrove channels in the Sian Ka’an Biosphere Reserve, Tulum, Mexico, showcasing the natural beauty of the reserve.

One of Tulum’s most unique and significant natural attractions is the Sian Ka’an Biosphere Reserve, a vast protected area spanning over 2,000 square miles. This UNESCO World Heritage site safeguards a diverse ecosystem of freshwater marshes, mangroves, lagoons, and a barrier reef, providing habitat for a wealth of magnificent wildlife.

Due to the immense size of Sian Ka’an, exploring it requires choosing between two main areas: Punta Allen or Muyil. Whichever you choose, dedicate a full day to this remarkable experience.

Sian Ka’an via Punta Allen: This excursion focuses on the coastal and marine sections of the reserve. A boat trip through the mangroves and into the open ocean offers excellent opportunities for wildlife encounters. Keep an eye out for manatees, crocodiles, dolphins, various bird species, turtles, and more. The primary access point for Punta Allen is through tours, as the road conditions are challenging for regular rental cars. Booking a guided tour is highly recommended for a day trip to Punta Allen.
Sian Ka’an via Muyil: This section explores the inland freshwater lagoons and Mayan canals within the reserve. While wildlife sightings are less frequent in this area, you’ll discover ancient Mayan ruins nestled within the reserve and have the unique experience of floating down ancient Mayan-built canals. Muyil can be explored independently or as part of a tour.

During my visit, I opted for the Punta Allen expedition and highly recommend it for anyone visiting Tulum. Witnessing manatees and crocodiles in their natural habitat was an unforgettable experience. I chose a tour with Mexico Kan Tours due to their commitment to responsible tourism and nature conservation (disclosure: I received a media discount on this tour). Research tour operators that prioritize sustainable practices and respect for the environment when booking your Sian Ka’an adventure.

RELATED: The Top Things You Must Do When Visiting Tulum, Mexico

Day 4: Cycle Through History at the Coba Mayan Ruins

A fantastic day trip from Tulum is to the ancient Mayan city of Coba, located about 45 minutes to an hour inland. If you’re spending a week in Tulum, taking a day to explore these less-crowded ruins and the surrounding cenotes is highly worthwhile.

Discover the Coba Ruins

Alt text: Woman posing in front of the impressive stone structures of the Coba Mayan Ruins, Mexico, highlighting the scale of the ancient site.

Alt text: Woman riding a bicycle through the jungle paths connecting different sections of the Coba Mayan Ruins, Mexico, showcasing the unique way to explore the site.

Coba was a significant Mayan city, notably known as the center of the largest network of raised stone pathways (sacbeob in Mayan) in the ancient Mayan world. The extensive archaeological site is spread out, encompassing numerous structures, carved stelae, and pyramids. The most famous structure is the Nohoch Mul pyramid, one of the tallest Mayan pyramids in the Yucatán Peninsula.

A unique aspect of visiting Coba is the option to explore the site by bicycle. Renting bikes at the entrance allows you to cycle through jungle paths connecting the various groups of ruins, providing a fun and efficient way to see the sprawling site. Alternatively, you can hire a local Mayan guide who will take you around in a bicycle taxi, offering insights into the history and significance of Coba. Climbing the Nohoch Mul pyramid (when permitted) provides panoramic views over the jungle canopy.

Refresh in Cenotes Near Coba

After exploring the Coba archaeological site, take time to cool off and relax in one of the beautiful cenotes located nearby before returning to Tulum. There are three well-known cenotes situated close to each other, and you can purchase separate entrance tickets or a combined pass for all three, depending on your time and preference. I visited Choo-Ha cenote, pictured above, which I highly recommend.

Choo-Ha Cenote: An underground cenote accessed by wooden stairs, known for its stunning stalactite and stalagmite formations, clear water perfect for swimming.
Tamcach-Ha Cenote: Features high platforms for jumping into the deep, clear water, popular for adventurous swimmers.
Multum-Ha Cenote: A more secluded underground cenote, accessed by a long staircase, offering a tranquil and less crowded swimming experience.

Day 5: Wellness, Spirituality, and Tulum’s Culinary Delights

After a day of exploring Coba, Day 5 is dedicated to indulging in the wellness, spiritual, and culinary experiences that Tulum is renowned for. Recharge and rejuvenate for the final days of your Tulum adventure.

Yoga and Wellness in Tulum

Alt text: Hammocks gently swaying in the peaceful setting of Holistika Tulum, a wellness center in Mexico, inviting relaxation and tranquility.

Alt text: Open-air restaurant at Holistika Tulum, Mexico, showcasing the natural and serene environment for dining and wellness activities.

Tulum is a haven for yoga enthusiasts, with a thriving wellness scene that continues to expand. You’ll find a wide range of options, from laid-back studios to luxurious beachfront shalas, offering various styles of yoga, from vinyasa to restorative practices and breathing techniques.

Many hotels in Tulum, particularly in the beach zone and wellness-focused properties, offer complimentary or donation-based yoga classes for guests. Alternatively, numerous yoga studios are easily accessible throughout Tulum. Some highly recommended yoga studios and wellness centers in Tulum include:

Holistika Tulum: A renowned wellness center offering daily yoga classes, temazcal ceremonies, sound healing, and a tranquil environment to relax and rejuvenate.
Sanará Tulum: A beachfront hotel with a beautiful yoga studio offering a variety of classes and workshops, known for its focus on wellness and conscious living.
Yaan Wellness Energy Spa: Offers a range of holistic treatments, including yoga, massage, and Mayan healing therapies, in a serene jungle setting.
Amansala Bikini Bootcamp: Focuses on fitness and wellness retreats, incorporating yoga, healthy eating, and activities.

Experience a Temazcal Ceremony

Temazcales are traditional Mayan sweat lodges, and participating in a ceremony is a deeply spiritual and purifying experience. Led by a shaman, temazcal ceremonies are said to cleanse the mind, body, and spirit. These ancient Mesoamerican rituals are widely available in Tulum, and some hotels even have temazcales on-site.

The temazcal structure resembles a dome or a low hut. The ceremony involves entering the heated lodge, where hot volcanic rocks are infused with water and herbs to create steam. Expect chanting, singing, and intention-setting throughout the ritual. While the experience can be physically intense due to the heat, many find it deeply transformative and cleansing.

I didn’t personally participate in a temazcal during my Tulum trip, but it’s a popular spiritual practice to consider. Approach a temazcal ceremony with an open mind and respect for the tradition.

Indulge in Tulum’s Fine Dining Scene

By Day 5, you’ve likely experienced some of Tulum’s diverse culinary offerings. However, tonight is the perfect opportunity to experience Tulum’s upscale dining scene. Along the hotel zone, you’ll find a sophisticated selection of restaurants offering innovative cuisine, from modern Mexican to international flavors.

For a memorable dining experience, make a reservation in advance at one of Tulum’s renowned restaurants. Expect to spend upwards of $100 per person, especially if including drinks, but it’s worth it for at least one evening to dress up and enjoy Tulum after dark.

Some of my favorite dining experiences in Tulum’s beach zone have included:

Mezzanine: Thai restaurant with stunning ocean views, known for its delicious food and romantic ambiance.
Rosa Negra: Lively and upscale restaurant serving Latin American cuisine with a focus on seafood and grilled meats, known for its vibrant atmosphere and presentation.
MEZE: Mediterranean-inspired cuisine with fresh, flavorful dishes and a stylish setting.
Hartwood: Iconic open-fire grill restaurant, known for its rustic-chic atmosphere and innovative, wood-fired dishes (reservations essential, often booked months in advance).

Day 6: Journey to the Majestic Chichen-Itza

Alt text: The iconic Kukulkan Pyramid at Chichen-Itza, Mexico, showcasing the grandeur of the ancient Mayan civilization.

No trip to this region of Mexico is complete without a visit to Chichen-Itza, one of the New Seven Wonders of the World. Dedicate Day 6 to a day trip to this magnificent ancient Mayan city, located approximately two hours from Tulum.

Explore the Wonders of Chichen-Itza

Alt text: Panoramic view of the Chichen-Itza ruins, Mexico, highlighting the vastness and historical significance of the archaeological site.

Driving to Chichen-Itza is straightforward, and ample parking is available at the entrance. Upon arrival, you’ll encounter opportunities to hire a local guide. Two groups of guides operate at Chichen-Itza: a Mayan cooperative located before the parking entrance, and government-employed guides found after parking.

I opted for a Mayan guide from the first cooperative. The guide joined us in our car to the parking area and provided a comprehensive tour of the site, lasting approximately 60-90 minutes. Tours are offered in English and Spanish (English tours may be slightly more expensive).

While you can explore Chichen-Itza independently, hiring a guide enhances the experience, providing valuable insights into the history, culture, and significance of this ancient city beyond what you might observe on your own.

To avoid crowds, aim to arrive at Chichen-Itza shortly after opening time. Early mornings offer a more peaceful experience before tour buses arrive and the site becomes more crowded.

Discover Cenotes Near Chichen-Itza

Similar to Coba, the area around Chichen-Itza is also home to stunning cenotes. Take time to visit at least one of these cenotes to cool off after exploring the ruins.

Ik Kil Cenote: A dramatically beautiful, open-air cenote with cascading vines and turquoise waters, often included in Chichen-Itza tour packages.
Cenote Suytun: Famous for its stone walkway extending into the cenote, creating a unique photo opportunity when sunlight beams down from above.
Cenote Lorenzo Oxman (Hacienda San Lorenzo Oxman): Located on a historic hacienda, this cenote features a rope swing and a less crowded atmosphere.

Day 7: Farewell Beach Day and Tulum Sunset Views

Alt text: Woman in white bikini and hat relaxing on Tulum Beach, Mexico, enjoying the final day and the beautiful beach scenery.

On your final day in Tulum, take it easy and return to the beach to fully appreciate the beautiful views, warm water, and tropical breeze that you’ll soon miss. If you haven’t yet, Day 7 is a perfect time to visit the Tulum Mayan ruins, perched overlooking the ocean. As the day winds down, find a spot to watch the sunset over the jungle and toast to an unforgettable, adventure-filled week in Tulum.

Explore the Tulum Ruins

While Coba and Chichen-Itza are grand and impressive Mayan sites, the Tulum Ruins are also significant and worth a visit. In ancient times, Tulum was a vital trading port, explaining the strategic location and structures found here. What sets the Tulum ruins apart is their dramatic clifftop setting, overlooking the turquoise Caribbean Sea, creating a visually stunning contrast unmatched by other ruin sites.

Bring your swimsuit when visiting the Tulum ruins, as a staircase provides access to a beach directly below the ruins, allowing you to swim in the ocean after exploring the site.

Sunset Spectacles in Tulum

To conclude your week in Tulum, find a perfect vantage point to witness a breathtaking sunset over the lush jungle and coastal landscape.

For a splurge-worthy sunset experience, consider making a reservation at the AZULIK Sunset Experience. This offers panoramic views from a unique, boho-chic “nest-like” terrace. Enjoy cocktails and mingle with others as the sun sets over the jungle backdrop. Azulik’s Kin Toh and Tseen Ja restaurants also offer similar sunset views with dining options (reservations required).

For a more casual sunset spot, Mateo’s Mexican Grill is a popular choice. This Mexican restaurant features a rooftop bar with jungle views, perfect for enjoying sunset drinks in a relaxed atmosphere.

If you prefer an oceanfront sunset, Mezzanine restaurant offers truly spectacular sunset views over the Caribbean Sea. Enjoy cocktails and delicious Thai cuisine while watching the sun dip below the horizon.

Extend Your Stay: More Things to Do in Tulum

Alt text: Aerial view of the stunning Kaan Luum Lagoon in Tulum, Mexico, showcasing the vibrant blue cenote within the shallow turquoise lagoon.

If you have more time in Tulum, consider these additional activities and day trips:

Visit Kaan Luum Lagoon: If you have a drone, Kaan Luum Lagoon is a must-see. This stunning lagoon features a large, circular cenote within a shallow turquoise lagoon, creating an incredible aerial view with striking color contrast, especially on clear, sunny days.
Explore More Cenotes: With so many cenotes in the region, spend extra time discovering more of these natural wonders. Each cenote offers a unique experience and ambiance.
Snorkel in Akumal: Akumal is a popular destination for snorkeling, known for its sea turtle population. Snorkel in the coral reefs and swim alongside sea turtles and other marine life.
Day Trip to Valladolid: Explore the charming colonial town of Valladolid, located in the state of Yucatán. Valladolid offers colorful architecture, cenotes within the city, and a glimpse into Yucatecan culture.
Weekend in Merida: Venture further to Merida, the capital of Yucatán. Merida is a vibrant colonial city with a rich history, beautiful architecture, salsa dancing, lively nightlife, museums, and cultural events.
Get Lost in Izamal: Visit Izamal, one of Mexico’s designated “Pueblos Magicos” (magical towns). Izamal is known as the “Yellow City” due to its bright yellow colonial buildings, a visually stunning and unique destination.
Ferry to Cozumel Island: Take a ferry from Playa del Carmen to Cozumel Island. Cozumel is renowned for its beautiful beaches, world-class diving and snorkeling, and laid-back island atmosphere.

RELATED: A 3-Day Guide to Cozumel, Mexico

Where to Stay in Tulum

Alt text: Luxurious villas at Hotel Bardo in Tulum, Mexico, showcasing the private and tranquil accommodation options.

Alt text: Woman relaxing in a private plunge pool at Hotel Bardo, Tulum, Mexico, highlighting the exclusive amenities and relaxation offered.

Find More Places to Stay in Tulum:

Where to Eat and Drink in Tulum

Tulum Travel FAQ: Essential Tips Before Your Trip

Alt text: Aerial view of the lush Tulum jungle landscape near Kaan Luum Lagoon, Mexico, emphasizing the natural beauty surrounding Tulum.

Currency in Tulum?

The official currency in Tulum is the Mexican Peso (check current exchange rates). While some establishments, particularly in tourist areas, may accept US dollars, it’s generally recommended to use pesos for better exchange rates and convenience. Carry cash, as smaller establishments and some restaurants may not accept credit cards, and ATMs can sometimes be limited or out of service.

Language Spoken in Tulum?

Spanish is the official language of Mexico. However, in Tulum, especially in tourist zones like the beach and town center, English is widely spoken and understood in hotels, restaurants, and shops. Learning basic Spanish phrases is always appreciated and can enhance your interactions with locals.

Getting Around Tulum?

Getting around Tulum depends on your location and itinerary.

Walking/Biking: Within Tulum beach zone or Tulum town, walking and biking are excellent ways to explore. Bikes are readily available for rent.
Car Rental: If you plan to explore beyond Tulum, visit ruins like Coba or Chichen-Itza, or explore cenotes further afield, renting a car provides flexibility. Compare rental car rates on Kayak or Expedia. Cancun International Airport (CUN) often offers competitive rental rates.
Taxis: Taxis are readily available throughout Tulum, especially in the hotel zone. Negotiate taxi fares before starting your journey, particularly for longer distances between town and beach. While Uber and other rideshare apps are not available in Tulum, taxis are a convenient alternative.
Public Transportation:
- Colectivos: Shared minivan taxis (colectivos) are a budget-friendly way to travel between Tulum town and nearby destinations along the main highway. They operate on fixed routes and are commonly used by locals.
- ADO Bus: The ADO bus station in Tulum provides comfortable and affordable bus services to destinations throughout the Yucatán Peninsula, including Cancun Airport.
Bikeshare: Bike rentals are widespread in Tulum, and bike-sharing programs like Ola Bike Tulum offer convenient rental options.

Tulum Weather?

Tulum enjoys warm, humid, and tropical weather year-round. Average daytime temperatures range from 75-90°F (24-32°C), with evenings cooling to 60-75°F (15-24°C). June to October (sometimes extending into November) is the rainy and hurricane season. While Tulum is enjoyable year-round, the dry season (December to April) is generally considered the best time to visit for optimal weather.

What to Pack for Tulum?

Pack light, breathable clothing suitable for hot and humid weather. Essentials include:

Lightweight, loose-fitting clothing (cotton, linen)
Swimwear and beach cover-ups
Sunscreen (biodegradable for cenotes and reefs)
Insect repellent (especially for jungle and cenote areas)
Hat and sunglasses
Comfortable walking shoes (that can get dirty)
Waterproof footwear (sandals or flip-flops)
Reusable water bottle
Cash (Mexican Pesos)

Essential Tulum Travel Tips?

For more in-depth tips and essential information, refer to this guide: everything you need to know before visiting the Yucatán peninsula.

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