Is Modelo Mexican? Exploring the Lager’s Heritage and LGBTQ+ Appeal

Is Modelo Mexican? Absolutely! And at gaymexico.net, we’re diving deep into what makes this iconic lager so beloved, especially within the LGBTQ+ community and beyond. Discover its rich heritage, cultural significance, and rising popularity, plus find out how it champions inclusivity. Get ready to explore Modelo’s unique story, its connection to Mexican culture, and where to find the most welcoming LGBTQ+ spaces in Mexico with gay bars, gay-friendly hotels, and vibrant nightlife.

1. What Makes Modelo Especial a Quintessential Mexican Beer?

Modelo Especial is undeniably a quintessential Mexican beer, with its roots deeply embedded in Mexican brewing tradition and culture. Brewed in Mexico since 1925, it embodies the country’s spirit of craftsmanship and quality.

  • Brewing Heritage: Modelo Especial is brewed with a commitment to quality, using carefully selected ingredients and a time-honored brewing process that has been passed down through generations. This dedication to tradition is a hallmark of Mexican brewing.
  • Cultural Icon: In Mexico, Modelo Especial isn’t just a beer; it’s a symbol of celebration, camaraderie, and national pride. It’s a common sight at social gatherings, family events, and festive occasions, solidifying its place in Mexican culture.
  • Flavor Profile: The beer’s crisp, clean taste and balanced flavor profile reflect the preferences of Mexican beer drinkers, who appreciate a refreshing and easy-drinking lager.

The brand’s packaging, featuring the iconic gold foil and clear glass bottle, is instantly recognizable and evokes a sense of authenticity and tradition. This combination of brewing heritage, cultural significance, and distinctive flavor makes Modelo Especial a true representation of Mexican beer.

Modelo Especial bottleModelo Especial bottle

2. How Did Modelo Become So Popular in the United States?

Modelo’s rise in popularity in the United States is a story of strategic marketing, cultural connection, and evolving consumer preferences. Here’s a breakdown of the key factors:

  • Targeted Marketing: Initially, Modelo was primarily marketed towards Hispanic consumers in the U.S., leveraging its authentic Mexican heritage and strong brand recognition within this demographic.
  • Broadened Appeal: Recognizing its potential beyond the Hispanic market, Modelo expanded its marketing efforts to appeal to a wider audience. This included launching English-language ads in 2015 and positioning itself as a premium import beer.
  • Flavor Profile: The beer’s crisp, clean taste and balanced flavor profile resonated with American beer drinkers, particularly younger consumers who were seeking alternatives to traditional domestic lagers.
  • Cultural Trends: The growing popularity of Mexican cuisine and culture in the U.S. also contributed to Modelo’s success. As American consumers became more familiar with and appreciative of Mexican culture, they were naturally drawn to Modelo as an authentic Mexican beer.
  • Strategic Distribution: Constellation Brands, which licenses and sells Modelo in the U.S., has played a crucial role in its distribution and marketing. Their investments in marketing and distribution networks have ensured that Modelo is widely available across the country.

According to Circana, Mexican imports like Modelo and Corona have been the “biggest bright spots” in the U.S. beer market for years, showcasing the increasing demand for authentic Mexican beers. The pandemic further accelerated Modelo’s sales, as it sees more of its sales from retail stores than from bars and restaurants.

3. What is Modelo Oro and How Does It Impact the Brand’s Image?

Modelo Oro is a light beer extension of the Modelo brand, introduced to cater to health-conscious consumers and expand the brand’s reach. Here’s how it impacts Modelo’s image:

  • Expanding the Brand’s Appeal: Modelo Oro allows the brand to tap into the growing market for light beers, attracting consumers who are looking for lower-calorie and lower-carb options. This diversifies Modelo’s customer base and increases its overall market share.
  • Reinforcing Quality: By maintaining the same commitment to quality and craftsmanship in Modelo Oro, the brand reinforces its image as a premium Mexican beer that delivers on taste and refreshment, even in a lighter offering.
  • Staying Relevant: The introduction of Modelo Oro demonstrates that the brand is innovative and responsive to changing consumer preferences. This helps Modelo stay relevant in a competitive beer market.

The launch of Modelo Oro has been a success, contributing to the overall growth and awareness of the Modelo brand. It allows Modelo to compete more effectively with other light beers on the market while maintaining its core brand values.

Modelo OroModelo Oro

4. How Does the LGBTQ+ Community View Modelo?

While there isn’t extensive formal research specifically on the LGBTQ+ community’s view of Modelo, several factors suggest a positive perception:

  • General Brand Perception: Modelo has cultivated an image of authenticity, quality, and cultural celebration, which can resonate positively with diverse consumer groups, including the LGBTQ+ community.
  • Inclusivity in Marketing: While Modelo hasn’t explicitly targeted the LGBTQ+ community in its marketing campaigns, its broader messaging of inclusivity and celebrating individuality can be appealing to LGBTQ+ individuals.
  • Association with Mexican Culture: The LGBTQ+ community often embraces diversity and cultural experiences, and Modelo’s strong association with Mexican culture can be seen as a positive attribute.

It’s worth noting that consumer perceptions can vary, and individual opinions within the LGBTQ+ community may differ. However, Modelo’s overall brand image and association with positive cultural values likely contribute to a favorable view among many LGBTQ+ individuals.

5. What is the Significance of Modelo’s Ownership by Anheuser-Busch InBev?

Modelo’s ownership by Anheuser-Busch InBev (AB InBev) is a significant factor in its global distribution and marketing reach. Here’s why:

  • Global Network: AB InBev is the world’s largest brewing company, with a vast global network of breweries, distributors, and marketing resources. This allows Modelo to be distributed and marketed in countries around the world, significantly expanding its reach.
  • Investment in Marketing: AB InBev has the financial resources to invest heavily in marketing Modelo, both in the U.S. and internationally. This includes advertising campaigns, sponsorships, and promotional activities that help to build brand awareness and drive sales.
  • Economies of Scale: AB InBev’s size and scale allow it to achieve economies of scale in production, distribution, and marketing. This helps to lower costs and increase profitability, benefiting both AB InBev and the Modelo brand.

However, it’s also important to note that AB InBev’s ownership has faced some criticism, particularly regarding its impact on smaller, independent breweries. Some consumers prefer to support independent breweries over large corporations like AB InBev. Despite this, AB InBev’s ownership has undoubtedly played a major role in Modelo’s global success.

6. What are the Top LGBTQ+ Friendly Destinations in Mexico Where Modelo is Popular?

Mexico boasts several vibrant and welcoming destinations for LGBTQ+ travelers, where you’re likely to find Modelo readily available and celebrated. According to gaymexico.net:

  • Puerto Vallarta: Often hailed as the “gay beach capital of Mexico,” Puerto Vallarta offers a thriving LGBTQ+ scene with numerous gay bars, clubs, hotels, and beaches. It is known for its accepting atmosphere and stunning coastal views.
  • Mexico City: The capital city has a large and diverse LGBTQ+ community, with a vibrant nightlife scene centered in the Zona Rosa neighborhood. Mexico City offers a mix of cultural attractions, historical sites, and modern amenities.
  • Guadalajara: As Mexico’s second-largest city, Guadalajara offers a more traditional Mexican experience with a growing LGBTQ+ scene. It’s known for its beautiful architecture, vibrant arts scene, and delicious cuisine.
  • Cancun: While primarily known as a tourist destination, Cancun also has a growing LGBTQ+ scene with several gay-friendly resorts and clubs. Its beautiful beaches and lively atmosphere make it a popular choice for LGBTQ+ travelers.

In these destinations, you’ll find Modelo being enjoyed in bars, restaurants, and clubs, often as part of the social scene.

Puerto Vallarta Gay PridePuerto Vallarta Gay Pride

7. How Can I Find LGBTQ+ Events and Gatherings Featuring Modelo in Mexico?

Finding LGBTQ+ events and gatherings featuring Modelo in Mexico can be an exciting way to immerse yourself in the local culture and community. Here are some tips:

  • Check gaymexico.net: This website is a great resource for finding information on LGBTQ+ events, parties, and gatherings in Mexico, some of which may be sponsored by or feature Modelo.
  • Local LGBTQ+ Organizations: Contact local LGBTQ+ organizations in cities like Puerto Vallarta, Mexico City, and Guadalajara. They often have information on upcoming events and community gatherings.
  • Social Media: Follow LGBTQ+ bars, clubs, and community groups on social media platforms like Facebook and Instagram. They often post about upcoming events and promotions, including those featuring Modelo.
  • Online Event Listings: Check online event listing websites and apps that are popular in Mexico. These platforms may list LGBTQ+ events and parties happening in various cities.
  • Ask Locals: Once you’re in Mexico, don’t hesitate to ask locals in LGBTQ+ friendly establishments for recommendations on upcoming events and gatherings. They can provide valuable insights and tips.

Remember to check the event details and confirm any age restrictions or entry fees before attending. Have fun exploring the vibrant LGBTQ+ scene in Mexico!

8. What are Some Popular LGBTQ+ Bars and Clubs in Mexico That Serve Modelo?

Mexico’s LGBTQ+ scene is diverse and vibrant, with many bars and clubs serving Modelo as a popular choice among patrons. Here are some notable establishments:

  • Puerto Vallarta:
    • Paco’s Ranch: A popular gay nightclub known for its high-energy atmosphere, drag shows, and themed parties.
    • La Noche: A stylish gay bar and lounge with a rooftop terrace offering stunning views of the city.
    • CC Slaughters: A long-standing gay bar with a lively dance floor, friendly staff, and strong drinks.
  • Mexico City:
    • Kinky Bar: A popular gay bar in Zona Rosa known for its alternative music, edgy atmosphere, and diverse crowd.
    • Boy Bar: A high-energy gay club with go-go dancers, drag shows, and a late-night party scene.
    • কাবারে-Tito: a bar showing off diversity, theater, and performance in CDMX.
  • Guadalajara:
    • ক্লাব ক্যালিফোর্নিয়া: A lively gay bar with a friendly atmosphere, strong drinks, and a mix of music and entertainment.
    • এনফ্যাসিস বার: A modern gay bar with a relaxed vibe, comfortable seating, and a diverse crowd.

These are just a few examples, and there are many other LGBTQ+ bars and clubs throughout Mexico that serve Modelo. Be sure to explore and discover your own favorites!

Gay bar in Puerto VallartaGay bar in Puerto Vallarta

9. How Does gaymexico.net Help LGBTQ+ Travelers Discover Modelo-Friendly Venues in Mexico?

Gaymexico.net serves as an invaluable resource for LGBTQ+ travelers seeking Modelo-friendly venues in Mexico by:

  • Providing Comprehensive Listings: The website features an extensive directory of LGBTQ+ bars, clubs, restaurants, hotels, and other businesses in Mexico, many of which serve Modelo.
  • Offering Detailed Information: Each listing includes detailed information such as address, phone number, website, hours of operation, and a description of the venue’s atmosphere and offerings.
  • Featuring User Reviews and Ratings: Gaymexico.net allows users to submit reviews and ratings of venues, providing valuable insights and recommendations from other LGBTQ+ travelers.
  • Curating City Guides: The website offers city guides for popular LGBTQ+ destinations in Mexico, highlighting the best places to eat, drink, party, and stay, with a focus on Modelo-friendly establishments.
  • Providing Up-to-Date Information: Gaymexico.net regularly updates its listings and content to ensure that users have access to the most current and accurate information.

By utilizing gaymexico.net, LGBTQ+ travelers can easily discover and plan their trips to Mexico, knowing that they’ll be able to find welcoming venues where they can enjoy Modelo and experience the best of Mexican culture.

10. What Should LGBTQ+ Travelers Know About Drinking Culture in Mexico?

Understanding the drinking culture in Mexico can enhance the travel experience for LGBTQ+ visitors. Here are some key aspects to keep in mind:

  • Social Activity: Drinking is often a social activity in Mexico, enjoyed in the company of friends and family. It’s common to share drinks and toast to good times.
  • Pace Yourself: The Mexican climate can be hot and humid, so it’s important to pace yourself when drinking alcohol. Stay hydrated by drinking plenty of water.
  • Tipping: Tipping is customary in bars and restaurants in Mexico. A general guideline is to tip 10-15% of the bill.
  • Public Drinking: Public drinking laws vary by state and municipality in Mexico. It’s important to be aware of local regulations and avoid drinking in public areas where it’s prohibited.
  • Respect Local Customs: Show respect for local customs and traditions related to drinking. Avoid excessive drunkenness or disruptive behavior.
  • Try Local Drinks: In addition to Modelo, be sure to try other popular Mexican drinks such as tequila, mezcal, and pulque.
  • Safety First: Always prioritize your safety when drinking alcohol. Avoid walking alone at night, and never drink and drive.

By being mindful of these aspects of Mexican drinking culture, LGBTQ+ travelers can have a safe, enjoyable, and culturally enriching experience.

11. Where Can I Find Authentic Mexican Food That Pairs Well With Modelo?

Finding authentic Mexican food that pairs well with Modelo is a culinary adventure worth undertaking. Modelo’s crisp, clean taste complements a wide variety of Mexican dishes. Here are some suggestions:

  • Tacos: Tacos are a staple of Mexican cuisine, and they pair perfectly with Modelo. Try tacos al pastor, carne asada tacos, or fish tacos.
  • Enchiladas: Enchiladas, filled with cheese, meat, or beans and topped with sauce and cheese, are another great option. Modelo’s refreshing taste cuts through the richness of the enchiladas.
  • Guacamole and Chips: Guacamole, made with avocados, onions, tomatoes, and cilantro, is a classic Mexican appetizer that pairs well with Modelo. The beer’s crispness complements the creamy texture of the guacamole.
  • Ceviche: Ceviche, made with raw fish marinated in lime juice, is a refreshing and flavorful dish that’s perfect for hot days. Modelo’s light taste complements the citrusy flavors of the ceviche.
  • Mole: Mole, a complex sauce made with chili peppers, spices, and chocolate, is a signature dish of Mexican cuisine. Modelo’s subtle sweetness balances the spiciness of the mole.

Look for authentic Mexican restaurants in your area or try making these dishes at home. Either way, Modelo is the perfect accompaniment to a delicious Mexican meal.

Tacos al pastorTacos al pastor

12. What are Some Common Misconceptions About LGBTQ+ Life in Mexico?

It’s essential to dispel common misconceptions about LGBTQ+ life in Mexico to promote a more accurate understanding and foster a welcoming environment for LGBTQ+ travelers. Here are some prevalent myths:

  • Myth: Mexico is universally homophobic.
    • Reality: While societal attitudes towards LGBTQ+ individuals vary across Mexico, many cities and regions are known for their progressive and accepting environments.
  • Myth: LGBTQ+ people are not safe in Mexico.
    • Reality: While safety concerns can exist, particularly in certain areas, many LGBTQ+ travelers visit Mexico each year without incident. Taking standard safety precautions is always recommended.
  • Myth: There is no LGBTQ+ community in Mexico.
    • Reality: Mexico has a thriving LGBTQ+ community with a rich history of activism, advocacy, and cultural expression.
  • Myth: Same-sex marriage is illegal throughout Mexico.
    • Reality: Same-sex marriage is legal in all Mexican states, reflecting a growing trend towards LGBTQ+ equality in the country.

By challenging these misconceptions and promoting accurate information, we can help create a more inclusive and welcoming environment for LGBTQ+ individuals in Mexico.

According to Human Rights Watch, Mexico has made significant progress in advancing LGBTQ+ rights in recent years, including legalizing same-sex marriage and allowing transgender individuals to change their legal gender. However, challenges remain, including discrimination and violence against LGBTQ+ people in some areas.

13. How Can I Stay Safe as an LGBTQ+ Traveler in Mexico?

Staying safe as an LGBTQ+ traveler in Mexico requires awareness, preparation, and common sense. Here are some essential tips:

  • Research Your Destination: Before your trip, research the LGBTQ+ friendliness of the cities and regions you plan to visit. Some areas are more accepting and welcoming than others.
  • Be Aware of Your Surroundings: Pay attention to your surroundings and avoid walking alone in unfamiliar or poorly lit areas, especially at night.
  • Trust Your Instincts: If a situation feels uncomfortable or unsafe, trust your instincts and remove yourself from the situation.
  • Avoid Public Displays of Affection: While public displays of affection are generally accepted in LGBTQ+ friendly areas, it’s best to exercise discretion in more conservative regions.
  • Use Reputable Transportation: Use reputable transportation services such as taxis, Uber, or authorized tour operators. Avoid accepting rides from strangers.
  • Keep Valuables Secure: Keep your valuables secure and out of sight to avoid attracting unwanted attention.
  • Stay Connected: Stay connected with friends or family back home and let them know your itinerary.
  • Learn Basic Spanish: Learning some basic Spanish phrases can help you communicate with locals and navigate your surroundings.
  • Know Your Rights: Familiarize yourself with your rights as an LGBTQ+ traveler in Mexico.

By following these safety tips, LGBTQ+ travelers can have a safe and enjoyable experience in Mexico.

14. What Resources are Available for LGBTQ+ People in Mexico?

Mexico has a growing number of resources available for LGBTQ+ people, offering support, information, and community. Here are some notable organizations:

  • All Out: A global LGBTQ+ advocacy organization that works to advance LGBTQ+ rights in Mexico and around the world.
  • Letra S: A Mexican LGBTQ+ organization that provides HIV/AIDS prevention and treatment services, as well as advocacy and support for LGBTQ+ people.
  • Cuenta Conmigo: An organization dedicated to supporting LGBT families in Mexico through education and community events.
  • Yaaj Mexico: A Mexican LGBTQ+ organization that focuses on issues affecting lesbian and bisexual women.

These organizations offer a range of services, including counseling, legal assistance, HIV/AIDS prevention, and advocacy for LGBTQ+ rights. They can be valuable resources for LGBTQ+ travelers and residents in Mexico.

15. How Can I Be a Respectful and Responsible Tourist in Mexico?

Being a respectful and responsible tourist in Mexico is essential for preserving its culture, environment, and community. Here are some guidelines to follow:

  • Learn About Mexican Culture: Take the time to learn about Mexican culture, history, and traditions. This will help you appreciate the country’s rich heritage and avoid cultural misunderstandings.
  • Respect Local Customs: Be respectful of local customs and traditions, even if they differ from your own.
  • Support Local Businesses: Support local businesses by shopping at local markets, eating at family-owned restaurants, and staying at locally owned hotels.
  • Protect the Environment: Protect the environment by avoiding littering, conserving water, and respecting wildlife.
  • Be Mindful of Your Impact: Be mindful of your impact on the local community. Avoid contributing to overtourism or disrupting local life.
  • Learn Basic Spanish: Learning some basic Spanish phrases can help you communicate with locals and show respect for their language and culture.
  • Be a Responsible Drinker: Drink responsibly and avoid excessive drunkenness or disruptive behavior.
  • Respect LGBTQ+ Rights: Respect LGBTQ+ rights and avoid making discriminatory or offensive comments or actions.
  • Follow Travel Advisories: Stay informed about travel advisories and follow the recommendations of local authorities.

By following these guidelines, you can be a respectful and responsible tourist in Mexico and contribute to a positive and sustainable tourism experience.

Visiting gaymexico.net is an excellent way to prepare for your trip, offering detailed guides, up-to-date information, and a supportive community to answer any questions you may have.

16. What are Some Must-Try Experiences for LGBTQ+ Travelers in Mexico?

Mexico offers a plethora of must-try experiences for LGBTQ+ travelers, catering to diverse interests and preferences. Here are some highlights:

  • Attend Puerto Vallarta Gay Pride: Experience the vibrant energy of Puerto Vallarta Gay Pride, one of the largest and most celebrated LGBTQ+ pride events in Mexico.
  • Explore Zona Rosa in Mexico City: Discover the lively Zona Rosa neighborhood in Mexico City, known for its LGBTQ+ bars, clubs, restaurants, and shops.
  • Relax on a Gay Beach in Puerto Vallarta: Soak up the sun and enjoy the inclusive atmosphere of one of Puerto Vallarta’s popular gay beaches.
  • Visit the Museo Frida Kahlo in Mexico City: Explore the life and art of Frida Kahlo, a Mexican icon who embraced her sexuality and challenged societal norms.
  • Attend a Traditional Mexican Fiesta: Immerse yourself in Mexican culture by attending a traditional fiesta with music, dancing, food, and drinks.
  • Explore the Ancient Ruins of Teotihuacan: Discover the ancient ruins of Teotihuacan near Mexico City, a UNESCO World Heritage Site that offers a glimpse into Mexico’s rich history.
  • Take a Cooking Class: Learn to prepare authentic Mexican dishes in a cooking class and savor the flavors of Mexican cuisine.
  • Visit a Local Market: Explore a local market and sample a variety of Mexican snacks, fruits, and handicrafts.
  • Enjoy a Mezcal Tasting: Experience the flavors of mezcal, a traditional Mexican spirit made from agave plants.

These are just a few suggestions, and there are countless other experiences that LGBTQ+ travelers can enjoy in Mexico. Be sure to tailor your itinerary to your interests and preferences.

Frida Kahlo MuseumFrida Kahlo Museum

17. How Does Modelo Support Local Communities in Mexico?

Modelo, as part of Grupo Modelo and AB InBev, engages in various initiatives to support local communities in Mexico. While specific details can vary, these often include:

  • Job Creation: Modelo’s brewing operations and distribution network provide employment opportunities for thousands of Mexicans.
  • Economic Development: Modelo’s presence in local communities contributes to economic development through taxes, investments, and support for local businesses.
  • Environmental Sustainability: Modelo invests in environmental sustainability initiatives, such as water conservation, waste reduction, and renewable energy.
  • Community Programs: Modelo supports community programs focused on education, health, and social welfare.
  • Disaster Relief: Modelo provides assistance to communities affected by natural disasters.

These efforts reflect Modelo’s commitment to being a responsible corporate citizen and contributing to the well-being of the communities where it operates.

18. Where Can I Buy Authentic Modelo Merchandise?

Finding authentic Modelo merchandise can be a fun way to show your appreciation for the brand. Here are some options:

  • Online Retailers: Check online retailers such as Amazon, eBay, and the Modelo USA website for a variety of Modelo merchandise, including clothing, hats, glassware, and accessories.
  • Brewery Stores: Visit the Grupo Modelo brewery in Mexico to purchase Modelo merchandise directly from the source.
  • Authorized Retailers: Look for authorized retailers of Modelo products in your area. They may carry a selection of Modelo merchandise.
  • Special Events: Check for Modelo merchandise at special events such as beer festivals, concerts, and sporting events.

When purchasing Modelo merchandise, be sure to verify the authenticity of the product and purchase from reputable sources.

19. What is the Cultural Significance of the Gold Foil on Modelo Bottles?

The gold foil on Modelo bottles is more than just a decorative element; it’s a symbol of the brand’s heritage and quality. Here’s its cultural significance:

  • Premium Image: The gold foil conveys a sense of premium quality and craftsmanship, setting Modelo apart from other beers on the market.
  • Authenticity: The gold foil is a visual cue that reinforces Modelo’s authenticity as a Mexican beer with a long and proud history.
  • Brand Recognition: The gold foil is an instantly recognizable element of the Modelo brand, helping it to stand out on store shelves and in bars.
  • Tradition: The use of gold foil reflects Modelo’s commitment to tradition and its dedication to maintaining the highest standards of brewing excellence.

The gold foil on Modelo bottles is a subtle but powerful symbol that contributes to the brand’s overall image and appeal.

20. How Can I Learn More About LGBTQ+ Culture and History in Mexico?

Learning about LGBTQ+ culture and history in Mexico can deepen your understanding of the country’s diverse society and enrich your travel experience. Here are some resources:

  • gaymexico.net: Explore the articles and resources on gaymexico.net to discover information on LGBTQ+ history, culture, and events in Mexico.
  • Local LGBTQ+ Organizations: Contact local LGBTQ+ organizations in Mexico to learn about their work and access resources on LGBTQ+ history and culture.
  • Museums and Cultural Centers: Visit museums and cultural centers in Mexico that feature exhibits on LGBTQ+ history and culture.
  • Books and Articles: Read books and articles on LGBTQ+ history and culture in Mexico to gain a deeper understanding of the subject.
  • Documentaries and Films: Watch documentaries and films that explore LGBTQ+ life and history in Mexico.
  • Attend LGBTQ+ Events: Attend LGBTQ+ events such as pride parades, film festivals, and cultural celebrations to learn more about LGBTQ+ culture in Mexico.
  • Talk to Locals: Engage in conversations with LGBTQ+ locals in Mexico to learn about their experiences and perspectives.

By utilizing these resources, you can gain a deeper understanding of LGBTQ+ culture and history in Mexico and develop a greater appreciation for the country’s diverse society.

Mexico City PrideMexico City Pride

Ready to discover the best of LGBTQ+ Mexico? Visit gaymexico.net today for comprehensive travel guides, event listings, and community connections. Plan your unforgettable adventure now! Address: 3255 Wilshire Blvd, Los Angeles, CA 90010, United States. Phone: +1 (213) 380-2177.

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